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Investment Promotion

Key Topics

Petroleum agencies and NOCs operate in a competitive world. There is a shortage of investment dollars, especially in exploration, and a lack of good opportunities. You need to reach out to your market in an ever more professional manner.

  • Licensing round and acreage
  • Investor targeting and analysis
  • Public relations and marketing
  • Data services

Challenge


Licensing round and acreage: How can you build a successful investment promotion policy, covering initial evaluation, promotion, bid evaluation and negotiation support?

Solution
IHS has deep knowledge and experience in developing effective, integrated policies that drive high levels of interest for asset owning countries. View Example: Licensing round methodology, including lessons learned.

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Challenge
Investor targeting and analysis: What do you do when you have maturing assets that need specialist companies to maximize potential? How can you target the right potential investor?

Solution
You have to understand the technical challenges and economics of a specific offering and identify those companies most likely to find these opportunities attractive. IHS is an expert in matching investment opportunities to the right individual companies.

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Challenge
Public relations and marketing: How can you build an effective communication policy that will keep you on the priority list for major investors and off the target list for detractors?

Solution
IHS is expert at facilitating effective, positive communication and marketing. Our consultancy services will deliver the right result for your national goals.

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